SI cover on Jan. 29, 1968 shows the “Big E” Elvin Hayes draining a jumper over Lew Alcindor is an iconic photo from the Game of the Century. The genius marketing mind of UH coach Guy V. Lewis brought us the first college basketball game to be nationally televised, played before nearly 53,000 fans at the Astrodome. The second-ranked Cougars won, ending No. 1 UCLA’s 47-game win streak.
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